Great Food Truck Race Coming to TV

The Great Food Truck Race, debuts August 15th on the Food Network. We at Concession Trailers For Sale think this will be an awesome show…food truck teams cooking and competing in a cross-country dine-and-dash. It’s like Cannonball Run and Bobby Flay’s Throwdown met, had a few too many margaritas, and had a baby. A beautiful deep-fried Oreo’s baby.

 
 
Host of The Great Food Truck Race, Tyler Florence, recently conducted an interview with eater.com and explained the new show.

Tell me about your new project, The Great Food Truck Race.
It’s one of the biggest shows the Food Network has embarked on. It’s a really exciting journey with seven of the best food trucks in the country who race across America. It’s like Cannonball Run but with food trucks.

Presumably every truck would get there quicker if they didn’t stop, right?
Well, it’s a race from one city to the next. And once they arrive that’s when the competition begins. It’s a 72-hour challenge with no rules. So people can be as creative as they want, they can be as conservative as they want to. Every truck is given the same amount of start-up money. They start from scratch every single city.

Do they maintain their shtick? Would a taco truck always be a taco truck?
There’s no rules. They can make it up as they go. Some trucks stick to their formula to their detriment. Some trucks learn how to adapt to different communities. If we’re in one community where burgers are big and we go to another where they aren’t, they think, “Do we want to do this or do we want to survive?” It’s a fight for survival on the streets between the best food trucks in America. It’s a competition reality television show, but it’s also a documentary.

What are some of the lessons you’ve learned about in your crisscrossing of America, it’s not every day you get to take a journey like that.
Everybody we tapped for the show is very good at what they do. The difference between surviving and not surviving is getting the word out and marketing. It’s never really about the food.

Tags: concession trucks, food channel, gret food truck race, reality tv
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